Press release — 3 Min Read

KEEP YOUR MEMORIES OF LOVE CLOSE THIS VALENTINE’S DAY

KEEP YOUR MEMORIES OF LOVE CLOSE THIS VALENTINE’S DAY

This year, Pandora’s new Valentine’s Day collection represents the little acts of love found in everyday moments that are treasured the most, forever. A special effort that softly says, “this is what you mean to me” allowing us to celebrate love in all its forms and show those that are special to us, how much we really care.

During challenging times, it is the small acts of kindness that make us feel most appreciated and it is the memories of these that we want to keep close. To celebrate these little acts of love, Pandora has developed the splitable Padlock & Key Dangle Charm, a design that allows us to capture our most beautiful memories and carry them with us wherever we go.

The new design reimagines the padlock as a token of everlasting love: you lock the padlock with a key and give it to the one you love. Available in sterling silver, 14k gold-plated unique metal blend and 14k rose gold-plated unique metal blend, the padlock is a unique hybrid between a charm, a dangle charm and a clip, and joins the new freehand heart motif designed to celebrate love in all its forms, everywhere.

Filippo Ficarelli and Francesco Terzo, the creative duo behind Pandora’s designs, commented: ‘‘The

new splitable Padlock & Key Dangle Charm emphasises the bonds of relationships and represents locking up precious memories of love so you can carry them close to you, always.’’

For every little act of love, for every couple’s story, there is a perfect piece of Pandora jewellery and a

moment to be celebrated.